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What Masayoshi Son can teach us about investing



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The author is a Reuters Breakingviews columnist. The opinions expressed are his own.

By Felix Martin

LONDON, Oct 11 (Reuters Breakingviews) -When OpenAI raised $6.6 billion of fresh capital last week, the pioneering artificial intelligence startup’s implied $157 billion valuation was the headline-grabbing news. Yet squirreled away in its list of new shareholders was another surprising disclosure.

Investing alongside tech venture capitalist Thrive Capital, financial bluebloods like Khosla Ventures and Fidelity Management & Research, and heavyweight corporate partners such as Microsoft MSFT.O and Nvidia NVDA.O, was a $500 million contribution from SoftBank – the Japanese group synonymous with its eccentric founder Masayoshi Son.

To say that opinions are divided on the value of a financial endorsement from SoftBank would be putting it mildly. Son is probably the most controversial venture capitalist the world has ever seen. His rollercoaster career represents a case study for the original conundrum of active investing: is there really such a thing as skill, or is it all just a matter of luck?

It is certainly easy to cast Son as essentially a high-stakes punter. A gripping new biography by Lionel Barber, the former editor of the Financial Times, does just that. The clue is in the title: “Gambling Man: The Wild Ride of Japan’s Masayoshi Son”.

Exhibit one is Son’s investment track record, which is decidedly up and down. On the positive side of the ledger, he spotted the potential in search engine Yahoo when the dotcom boom was in its early stages and bought 30% of Alibaba for a paltry $20 million on the strength of a six-minute meeting with Jack Ma, the Chinese e-commerce group’s founder, in 1999. On the negative side, he sank $14 billion into Adam Neumann’s office-sharing startup WeWork prior to its spectacular collapse in 2019. (“It was like feeding a monkey alcohol” is how Barber reports one of Son’s investors ruefully remembering the partnership.) He also lost $1.5 billion betting on Lex Greensill, the Australian watermelon-farmer turned globe-trotting financial alchemist whose eponymous supply chain finance firm blew up in 2021.

Then there is the lingering suspicion that, for all the appearance of technological prescience and stock-picking savvy, Son’s success was really due to massive macroeconomic tailwinds. On this view, SoftBank’s early home runs in U.S. tech were just down to the strength of the Japanese yen in the mid-1990s. When the dollar subsequently recovered, any Japanese investments stateside enjoyed a stonking foreign-exchange gain. In the 2000s, meanwhile, the Bank of Japan was the first monetary authority to pin its policy rate at zero. It is easier to make successful investments when funding is virtually free.

Son’s fondness for leverage is widely held to be another symptom of a chancer. Barber captures SoftBank’s dependence on debt in his account of Son’s only meeting with Warren Buffett. In 2017, the Japanese executive flew 6,000 miles to Berkshire Hathaway’s BRKa.N headquarters to persuade the legendary investor to back SoftBank’s $100 billion Vision Fund. The pitch lasted barely 20 minutes. “I’m a cash-flow guy” was Buffett’s laconic response.

Yet the story is not so straightforward. For a start, it is vital to remember how venture capital works. Most new companies fail, wiping out their financial supporters in the process. The skill is ensuring the firms that survive multiply their value 10 or a hundred times. Judged by this standard, Son is hardly a slouch. His four-decade streak may have been built on picking only a handful of winners amid an army of duds. But the winners really won.

It is true that Son’s successes rode broader macroeconomic waves. But his edge has been precisely to identify secular trends such as the explosive growth of personal computing in the 1990s, Japanese broadband in the 2000s, and Chinese e-commerce in the 2010s, and then to back a slate of companies that stand a chance of benefiting from the shift. In investment terms, Son understands that trend-picking is as valuable as stock-picking, if the trend is big enough.

Son’s approach is the antithesis of Buffett’s. The Sage of Omaha is famous for his devotion to businesses with robust and durable defences against competition. SoftBank by contrast has prided itself on shameless replication. It was by ruthlessly transplanting successful American businesses such as financial data firm Morningstar and online broker E*Trade that Son ended up controlling 70% of Japan’s internet economy.

While Buffett is famously allergic to overpaying for investments, Son sees it as a means to an end. His first big coup in the United States was paying more than double the asking price for the country’s largest computer convention from Las Vegas mogul Sheldon Adelson in 1993. When the internet took off, the deal no longer looked so dumb. “Sheldon played checkers,” Adelson’s right-hand man reflected later, “Masa played chess.”

Behind the suspicion of Son is the mistaken belief that all investment skill is a temporary sham. The efficient-market hypothesis, which mistakenly posits that it is impossible to consistently beat the market, and the relentless rise of index-tracking exchange-traded funds have induced a deep crisis of confidence in active investors. Many find it hard to accept that great venture capital managers need a creative streak. Part of the skill in backing startup companies, however, is precisely that you make your own luck.

In 2016, SoftBank acquired Arm, the global leader in chip design. In July it snapped up Graphcore, a struggling British AI chipmaker once billed as a competitor to $3 trillion Nvidia. With his investment in OpenAI, Son’s next big bet – on the prospects of generative AI – is taking shape. Given that Son sold SoftBank’s Nvidia shares in 2019, thereby missing much of the AI chip giant’s meteoric rise, is this just another throw of the dice from the reckless “Gambling Man”?

Back in 2001, Son told Sir Peter Bonfield, then chief executive of UK telecom operator BT BT.L, that he planned to build a leading Japanese broadband provider from scratch by slashing prices in half. Bonfield was baffled: who wins by selling at a loss? Within three years, SoftBank was one of the top three broadband providers in the world’s second largest economy. As Barber writes, “Masa had grasped the new economics of the digital revolution far earlier than rivals.” Bonfield’s verdict was even simpler: “He was right and we were wrong.”

Sceptics of Son’s latest adventure – and of active fund management generally – might want to take note.

Follow @felixmwmartin on X


Graphic: SoftBank’s post-IPO ride is wild but profitable https://reut.rs/3XZfQhw


Editing by Peter Thal Larsen and Oliver Taslic

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دستبرداری: XM Group کے ادارے ہماری آن لائن تجارت کی سہولت تک صرف عملدرآمد کی خدمت اور رسائی مہیا کرتے ہیں، کسی شخص کو ویب سائٹ پر یا اس کے ذریعے دستیاب کانٹینٹ کو دیکھنے اور/یا استعمال کرنے کی اجازت دیتا ہے، اس پر تبدیل یا توسیع کا ارادہ نہیں ہے ، اور نہ ہی یہ تبدیل ہوتا ہے یا اس پر وسعت کریں۔ اس طرح کی رسائی اور استعمال ہمیشہ مشروط ہوتا ہے: (i) شرائط و ضوابط؛ (ii) خطرہ انتباہات؛ اور (iii) مکمل دستبرداری۔ لہذا اس طرح کے مواد کو عام معلومات سے زیادہ کے طور پر فراہم کیا جاتا ہے۔ خاص طور پر، براہ کرم آگاہ رہیں کہ ہماری آن لائن تجارت کی سہولت کے مندرجات نہ تو کوئی درخواست ہے، اور نہ ہی فنانشل مارکیٹ میں کوئی لین دین داخل کرنے کی پیش کش ہے۔ کسی بھی فنانشل مارکیٹ میں تجارت میں آپ کے سرمائے کے لئے ایک خاص سطح کا خطرہ ہوتا ہے۔

ہماری آن لائن تجارتی سہولت پر شائع ہونے والے تمام مٹیریل کا مقصد صرف تعلیمی/معلوماتی مقاصد کے لئے ہے، اور اس میں شامل نہیں ہے — اور نہ ہی اسے فنانشل، سرمایہ کاری ٹیکس یا تجارتی مشورے اور سفارشات؛ یا ہماری تجارتی قیمتوں کا ریکارڈ؛ یا کسی بھی فنانشل انسٹرومنٹ میں لین دین کی پیشکش؛ یا اسکے لئے مانگ؛ یا غیر متنازعہ مالی تشہیرات پر مشتمل سمجھا جانا چاہئے۔

کوئی تھرڈ پارٹی کانٹینٹ، نیز XM کے ذریعہ تیار کردہ کانٹینٹ، جیسے: راۓ، خبریں، تحقیق، تجزیہ، قیمتیں اور دیگر معلومات یا اس ویب سائٹ پر مشتمل تھرڈ پارٹی کے سائٹس کے لنکس کو "جیسے ہے" کی بنیاد پر فراہم کیا جاتا ہے، عام مارکیٹ کی تفسیر کے طور پر، اور سرمایہ کاری کے مشورے کو تشکیل نہ دیں۔ اس حد تک کہ کسی بھی کانٹینٹ کو سرمایہ کاری کی تحقیقات کے طور پر سمجھا جاتا ہے، آپ کو نوٹ کرنا اور قبول کرنا ہوگا کہ یہ کانٹینٹ سرمایہ کاری کی تحقیق کی آزادی کو فروغ دینے کے لئے ڈیزائن کردہ قانونی تقاضوں کے مطابق نہیں ہے اور تیار نہیں کیا گیا ہے، اسی طرح، اس پر غور کیا جائے گا بطور متعلقہ قوانین اور ضوابط کے تحت مارکیٹنگ مواصلات۔ براہ کرم یقینی بنائیں کہ آپ غیر آزاد سرمایہ کاری سے متعلق ہماری اطلاع کو پڑھ اور سمجھ چکے ہیں۔ مذکورہ بالا معلومات کے بارے میں تحقیق اور رسک وارننگ ، جس تک رسائی یہاں حاصل کی جا سکتی ہے۔

خطرے کی انتباہ: آپکا سرمایہ خطرے پر ہے۔ ہو سکتا ہے کہ لیورج پروڈکٹ سب کیلیے موزوں نہ ہوں۔ براہ کرم ہمارے مکمل رسک ڈسکلوژر کو پڑھیے۔