Repeats SCHEDULED COLUMN originally published on Oct 4, no changes

By Lewis Krauskopf

NEW YORK, Oct 4 (Reuters) -A high-stakes corporate earnings season kicks into gear next week, with bullish investors hoping results will justify increasingly rich valuations in a U.S. stock market near record highs.

The case for strong U.S. economic growth got a boost on Friday, after labor market data came in far above expectations. The S&P 500 is up 20% year-to-date and stands near record highs despite recent tumult spurred by rising geopolitical tensions in the Middle East.

A key test for the rally will arrive as corporate results begin rolling in next week. Companies need to post healthy profit growth and strong outlooks for next year to sustain valuations that have crept up in recent months: At 21.5 times future 12-month earnings estimates, the S&P 500 is trading near its highest level in three years and is well above its long-term average of 15.7, according to LSEG Datastream.

"One of the few rationales that the bulls can make for these lofty (valuation) multiples is that earnings growth keeps coming in at high levels," said Sameer Samana, senior global market strategist at Wells Fargo Investment Institute. "With prices having run up, you really do need that earnings growth to come in probably at much better than expected levels."

S&P 500 earnings are expected to have climbed 4.7% in the third quarter from a year earlier, UBS equity strategists said in a report on Wednesday. However, earnings likely grew 8.5% when factoring in the historical rate of positive earnings surprises, the UBS strategists said.

Such profit beats may be needed to fuel more gains in stocks. Since 2010, the S&P 500's total return has closely tracked the increase in company earnings and dividends, according to Jack Ablin, chief investment officer at Cresset Capital. But the index has run ahead since early 2023, and is now about 18% above expected levels, based on current earnings and dividends, Ablin found.

"The market's a little bit over its skis here," Ablin said. "It's certainly anticipating some pretty strong earnings and dividend growth."

Data on U.S. consumer prices due next week will give investors another snapshot of the economy. A stronger than expected number, on the heels of Friday's jobs data, could further curtail expectations for how much the Federal Reserve is expected to cut rates in coming months.

Futures tied to the fed funds rate on Friday showed pricing of a 50 basis point cut at the Fed's November meeting falling to 5%, from over 30% on Thursday, according to CME FedWatch.

BANKS IN SPOTLIGHT

Major financial firms highlight next week's earnings reports, with JP Morgan Chase JPM.N, Wells Fargo WFC.N and BlackRock BLK.N due on Oct 11.

Bank results offer an important view into the economy, including the state of delinquencies and loan demand, said Bryant VanCronkhite, senior portfolio manager at Allspring Global Investments.

More broadly, VanCronkhite will be looking for signs that the Fed's initial 50-basis point cut - delivered at its monetary policy meeting last month - is already having an effect on the economy through such channels as rising auto sales and other big ticket purchases.

Ideally, such activity will be sustained even if expectations for further rate cuts fall further following Friday's strong jobs report.

Following the first rate cut, companies ideally will show leading demand indicators are strengthening, VanCronkhite said. "That would probably give me confidence that we're heading more towards that soft landing," he said.

Reporting by Lewis Krauskopf; Editing by Ira Iosebashvili and David Gregorio

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