PENN Entertainment up after narrower-than-expected Q2 loss
** Casino operator PENN Entertainment's shares PENN.O rise 4.5% to $18.03
** Co beats Wall St estimates for quarterly loss owing to narrower-than-expected loss in interactive segment
** Posted Q2 adjusted loss of 18 cents/sh vs analysts' estimated loss of 25 cents - LSEG data
** PENN's interactive segment in 2023 ventured into $2 bln online sports betting business with Disney's DIS.N ESPN, called ESPN Bet
** The deal, including others, drew flak from activist investor Donerail Group in May, saying PENN's board spent "billions of dollars in failed online gaming deals"
** Co now awaits upcoming U.S. football season for upside in interactive segment growth
** "longer term direction of the stock is primarily predicated on the forthcoming football season and the interactive product traction" - Jefferies
** Q2 revenue of $1.66 bln came $8 mln above LSEG estimate
** Stock down 30.7% YTD
Reporting by Aatreyee Dasgupta
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