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Media Matters must face X’s lawsuit over report about ads next to extremist posts



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By Mike Scarcella

Aug 30 (Reuters) -A federal judge in Texas has refused to dismiss a lawsuit by Elon Musk’s social media company X accusing watchdog Media Matters of disparaging the platform in a report that said the site had placed ads for major brands next to extremist content.

In a Thursday decision, U.S. District Judge Reed O’Connor in Fort Worth said X could pursue federal claims that Media Matters “knowingly and maliciously fabricated side-by-side images” of major advertisers next to neo-Nazi content, driving some companies to stop or pause their spend on the site.

O'Connor rejected Media Matter's arguments for dismissal, including that it can’t be liable for business disparagement by reporting truthful statements. O'Connor said X had sufficiently alleged that Media Matters had acted with “actual malice” based on statements criticizing the platform.

X did not immediately respond to requests for comment.

Nor did Washington, D.C.-based Media Matters, a liberal advocacy group, which has called the lawsuit meritless and defended what it said was an “accurate report on the platform’s extremism.”

Ad revenue on X, formerly Twitter, fell after Musk purchased the site in 2022 for $44 billion. Musk’s X soon faced scrutiny over lax content moderation, as the site reinstated once-suspended accounts and brands grew concerned over their ads appearing next to inappropriate content.

The Media Matters report at the center of X’s lawsuit was published online in November. The organization said it found advertisements by IBM, Apple, Oracle and Comcast's Xfinity placed alongside posts touting Adolf Hitler and the Nazi party.

The report came a day after Musk in a post on X agreed with a user who falsely claimed Jewish people were stoking hatred against white people. Musk said that user was speaking "the actual truth." Musk later apologized.

X sued Media Matters in November in federal court in Fort Worth, which has become a favorite destination for conservatives seeking to block Democratic-backed policies. The lawsuit alleged the Media Matters report was published “with the intention of harming X and its business.”

In seeking dismissal, Media Matters said in a filing that O'Connor, who was appointed by former Republican President George W. Bush, held no power to hear the lawsuit in Texas because the reporting and publishing activity at issue was not tied to the state or otherwise focused on its residents.

O’Connor said the report’s "targeting" of Texas-based companies AT&T and Oracle was enough to give the court jurisdiction to consider the lawsuit.

The case is X v. Media Matters, U.S. District Court for the Northern District of Texas, No. 4:23-cv-01175.

For X: Judd Stone of Stone Hilton and John Sullivan of SL Law

For Media Matters: Theodore Boutrous, Amer Ahmed and Andrew LeGrand of Gibson Dunn & Crutcher and Abha Khanna and Aria Branch of Elias Law Group


Read more:

Musk appeal calls defamation lawsuit over extremist street brawl 'baseless'

Media Matters loses bid to force judge's recusal in X's lawsuit

Texas judge in lawsuit by Musk's X against advertisers exits case



Reporting by Mike Scarcella

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면책조항: XM Group 회사는 체결 전용 서비스와 온라인 거래 플랫폼에 대한 접근을 제공하여, 개인이 웹사이트에서 또는 웹사이트를 통해 이용 가능한 콘텐츠를 보거나 사용할 수 있도록 허용합니다. 이에 대해 변경하거나 확장할 의도는 없습니다. 이러한 접근 및 사용에는 다음 사항이 항상 적용됩니다: (i) 이용 약관, (ii) 위험 경고, (iii) 완전 면책조항. 따라서, 이러한 콘텐츠는 일반적인 정보에 불과합니다. 특히, 온라인 거래 플랫폼의 콘텐츠는 금융 시장에서의 거래에 대한 권유나 제안이 아닙니다. 금융 시장에서의 거래는 자본에 상당한 위험을 수반합니다.

온라인 거래 플랫폼에 공개된 모든 자료는 교육/정보 목적으로만 제공되며, 금융, 투자세 또는 거래 조언 및 권고, 거래 가격 기록, 금융 상품 또는 원치 않는 금융 프로모션의 거래 제안 또는 권유를 포함하지 않으며, 포함해서도 안됩니다.

이 웹사이트에 포함된 모든 의견, 뉴스, 리서치, 분석, 가격, 기타 정보 또는 제3자 사이트에 대한 링크와 같이 XM이 준비하는 콘텐츠 뿐만 아니라, 제3자 콘텐츠는 일반 시장 논평으로서 "현재" 기준으로 제공되며, 투자 조언으로 여겨지지 않습니다. 모든 콘텐츠가 투자 리서치로 해석되는 경우, 투자 리서치의 독립성을 촉진하기 위해 고안된 법적 요건에 따라 콘텐츠가 의도되지 않았으며, 준비되지 않았다는 점을 인지하고 동의해야 합니다. 따라서, 관련 법률 및 규정에 따른 마케팅 커뮤니케이션이라고 간주됩니다. 여기에서 접근할 수 있는 앞서 언급한 정보에 대한 비독립 투자 리서치 및 위험 경고 알림을 읽고, 이해하시기 바랍니다.

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