Netflix hits fresh record after co announces Paul-Tyson viewership, Wall Street PT hikes
** Shares of Netflix NFLX.O up 3.1% at $872.99 and hit record high for second straight session Tues after co announces nine-figure global audience for Jake Paul and Mike Tyson boxing match, and analysts boost price targets
** NFLX on Tues says 108 mln people worldwide watched 27-year-old social media influencer-turned-prize fighter Paul beat the 58-year-old former heavyweight champion Tyson
** Estimates derived from U.S. tallies from analytics co TVision and NFLX's first party data in global markets, per the announcement
** Over the weekend, co had said 60 mln households worldwide watched the bout, and the event peaked at 65 mln concurrent streams
** Late Mon, Jefferies hiked its PT by $200 to $1,000, highest on Wall Street, per LSEG data
** Pointing to 65 mln peak streams, Jefferies said is "remarkable" compared to other live events, and the statistics "increase our confidence that the Christmas Day NFL games should outperform Linear viewership providing another catalyst to accelerate ad growth"
** Wedbush boosted its PT by $150 to $950
** Of 48 brokerages covering NFLX, 32 rate stock "strong buy" or "buy", 14 have "hold" and 2 recommend "sell"; median PT is $800 - LSEG
** With move on the session, NFLX shares up 79% YTD vs S&P 500 Communication Service sector's .SPLRCL ~35% advance and S&P 500's .SPX 24% rise
(Lance Tupper is a Reuters market analyst. The views expressed are his own)
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