France's Believe faces $500 mln copyright dispute with UMG in the U.S.
Adds details, rewrites throughout
Nov 5 (Reuters) -Shares in French digital music company Believe BLV.PA rose 1.6% in a delayed start to trading on Tuesday after Universal Music Group filed a copyright infringement complaint in the U.S., seeking damages of at least $500 million (459.09 million euros).
UMG UMG.AS, the world's biggest music label, alleges that Believe and its U.S. unit TuneCore have profited from the distribution of infringing copies of copyrighted recordings.
"Their (Believe) illegal practices are not limited to cheating artists on major labels but artists on independent labels as well-including artists on the independent labels within the trade bodies of which Believe is itself a member," a UMG spokesperson said.
Believe did not respond to a request for comment sent by Reuters to its communications and investor relations emails.
Its CEO also did not immediately respond.
The plaintiffs argue that Believe has been distributing copyrighted material by changing the name of the artists or by publishing "sped-up" versions of original songs.
Tracks made by Kendrick Lamar, Ariana Grande, Justin Bieber and Lady Gaga are distributed by Believe under fake names like "Kendrik Laamar", "Arriana Gramde", "Jutin Bieber" and "Llady Gaga", plaintiffs say in their court filing.
Based in Paris, where it listed in 2021, Believe was founded in 2005 by former Vivendi VIV.PA executive Denis Ladegaillerie.
The firm operates in 50 countries, and it has expanded its market share by acquiring other music labels in both Europe and the Americas, with the former bringing in most of the group revenue.
Believe's initial goal was to shake up the music distribution industry by promoting artists digitally, a strategy that has fuelled competition with other mainstream labels.
Its music catalogue appears on social media platforms and streaming services such as TikTok, YouTube, Spotify, and Apple Music.
The complaint has been filed in the United States District Court for the Southern District of New York.
(1 euro = $1.0891)
Reporting by Gianluca Lo Nostro in Gdansk and Florence Loève in Paris, Editing by Louise Heavens
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